YouAddict
Stand B20

YouAddict

AI based platform to maximize closet utilization and optimize shopping decision

Start-up of Regione Marche

Start-up

Via dei Ramni,  26
Roma  (Italia) — 00185 — Italia

Description

We offer an app that unifies the tools needed to deal with all the activities of a "fashion customer journey", starting with the research of a cloth and ending with its disposal. An app that makes this "journey" much more complete and fun! We believe that today fashion industry needs to be changed starting from people habits. This doesn't mean sacrificing people pleasure of making new outfits, just better manage their own wardrobe from the very moment they evaluate the idea of purchasing new clothes.

Moreover, we give fashion companies the opportunity to get in touch with highly targeted users at crucial moments in the decision making process to offer them the products they really need.

Our products

Fashion like never before

Fashion like never before

YouAddict is a cloud-based app for iOS and Android systems designed to help users to reach a more fluid and conscious management of their owned and desired clothing. It offers a bundle of tools meant to help users in every phase of the "fashion customer journey" (all the activities ranging from the research of a cloth to its disposal). Thanks to our technology, capable of retrieving data (e.g., price, images, link) from the source code of any shopping site or app, users can save their favorite items in our app without interrupting their research. We also offer users tools that help them maximize closet utilization by creating a virtual copy. So, you have your wishlist and your clothes in the same place to create outfits, also matching desired items with the owned ones. Comparing items to find new looks and choosing what and what not to buy has never been easier...no more items in your closet still with the tag on!
An innovative solution to help brands by helping their customers

An innovative solution to help brands by helping their customers

We are developing and implementing an artificial intelligence solution capable of analyzing data collected from our users, recognizing preferences, tastes, and style patterns, creating a virtual personal stylist always available for users. Its purpose will be to suggest complementary or similar products to the ones visualized during the comparison, evaluation, and purchase phases, in order to offer more options that better meet our users' needs. To achieve our corporate mission, we will also use this system to suggest possible combinations of items that our users already own, helping them take full advantage of their clothes and have fun expressing themselves through fashion, all while reducing waste related to unnecessary purchases and unused or forgotten items!