Smau Press Room - Comunicati stampa

SMAU 2020 WILL SEE THE ARRIVAL OF THE REVOLUTIONARY TECHNOLOGY OF INSENSO, AT THE SERVICE OF PEOPLE'S HEALTH AND WELL-BEING

Partner: Welcome S.p.a.

2 years of studies in Neuro-Marketing to research the sensory effects of perfumed fragrances on high-spender consumers, more than 1,000 tests carried out on the different consumer targets to identify the most familiar fragrances and select those intended for the Insenso bouquet,more than 1,000 hotel rooms on the Adriatic coast managed by Welcome SpA with perfumed linen to test customer satisfaction and increase hotel revenues. And let's not forget the 18 months of Research and Development for IoT technology that inspired Insenso System, as well as the 2 international patents registered and recognised to protect the world's first industrial machine capable of perfuming more than 6 million pieces per year of the most diverse fabrics, primarily linen, intended for luxury hotels with different fragrances.

These are the numbers of an announced success, which started as a wave in Italy and abroad to give luxury hotels an unforgettable "olfactory signature", a sure competitive advantage over other players of the same level.

This is the beginning of the history of the Insenso brand, born for a voluptuous element, olfactory pleasure, which could and will certainly in the future become the pivot for a revolution in the hotel industry, because olfactory sensations are unique and inimitable, from hotel to hotel.

At the beginning of 2020, however, the need to ensure well-being in the form of guaranteed health and the certainty of hygiene, in the collective imagination has taken (only for some time, be sure!) the place of an experiential, unforgettable, extreme stay. Now the traveller wants a holiday or in any case a safe journey for his person and substantiates his well-being with relaxation that comes from knowing that his hotel has chosen for him the best in terms of safety from COVID 19.

So, Insenso has become the first Industrial Machine in the world to disinfect linen and fabrics in general, in just 3 seconds, through a metal grid that carries millions and millions of pieces a year inside an aerosol capsule, which atomises natural virucide, but at the same time destructive for COVID 19 and 100 other micro-organic strains (e.g. Influenza type A, Legionella, Streptococcus, Candida, Escherichia coli etc.). The result, at the exit from the tunnel, is completely disinfected linen, dry, and above all with Active Protection for 20 hours, that is for many hours from the sprinkling the viruses cannot take root and in any case would be destroyed.

 

"We are very proud that Insenso, even in such a dramatic context as the present one, has taken on such a vast social importance, becoming the answer to the need for disinfection of hospital gowns, overalls, lane linens, PPE, TNT, used masks, guest clothes in nursing homes and, of course, hotel guest linens of all categories", explains Franca Camplone, Marketing Manager of Welcome Spa.

And Insenso Gate? It is the latest addition to Welcome, and completes the world of disinfection dedicated to important flows of people. A "door" to be crossed to have, in 3 seconds, total disinfection (from head to shoes, including soles) of people entering and leaving buildings.

 

The virucide used by Insenso Gate, sprayed in atomised mode during crossing (i.e. without residual moisture) is non-toxic, hypoallergenic, colourless, odourless and tasteless, and so natural that it can be easily breathed in and swallowed by children or the elderly.

Nevertheless, it is more powerful than chlorine (3 times) and ozone (1.5 times) and can be used to fight and destroy the virus for another 20 hours after spraying. Insenso Gate is the solution for secure access to public offices, shopping malls, stations, airports, hospitals, hospices, hotels, ships, military facilities, schools and any surface that handles a large daily flow of people.

Welcome has decided to present it to the world, operating in the international context of SMAU 2020, the biggest stage of the technological avant-garde.

At the Pavilion     , stand       visitors will be able to experience first-hand what the active and prolonged contrast to the virus that dreamed of "bringing the Planet to its knees" means.

Welcome SpA informs

Innovative start up born at the end of 2017, 2 patents registered at international level, awarded by the Lazio Region as Avanguardia del Turismo (Vanguard of Tourism) and qualified at the top of the 150 Italian start ups of the Global Program Start Up - Ministry of Economy, has gradually established itself as a technological response to the need for guarantees for health and demand for psycho-physical wellbeing on the part of consumers, becoming for all targets an irreplaceable partner of innovation and advantage. Pad.      Stand           We are waiting for you! 

 

www.insenso.it