Popup

Popup Business is the SaaS platform that unifies multi-channel customer engagement for HoReCa, retail, travel and brands. Through NFC, QR, Web, WhatsApp, and Voice AI, guests access digital menus, catalogs, landing pages, bookings, orders, and reviews in a seamless branded experience — no app download required. On the business side, a unified management dashboard simplifies daily operations and automates repetitive interactions through a proprietary, multi-agent AI Service. Managers can review analytics, collect reviews, and run marketing campaigns with zero technical skills required. The outcome for businesses: more bookings, more reviews, more leads, more conversions, stronger customer loyalty, and staff freed from operational tasks.

Popup GovTech / Enterprise is the customized white-label SaaS platform designed to address the specific needs of corporates and public entities in customer experience management. Integrable with any digital touchpoint — NFC, QR, Web, WhatsApp, and Voice AI — it is the ideal solution to centrally manage digital menus, catalogs, bookings, orders, reviews, and services. The entire Popup technology stack is available in white-label format: a multi-agent system integrating Site Builder, Booking Manager, menu and order management, and a RAG-powered Knowledge Base. Proprietary MCP protocols make the architecture provider-agnostic, GDPR-compliant, and edge-ready, with on-device proprietary models launching Q4 2026. The solution is already deployed on GovTech territorial development projects and on multi-tenant agencies. Popup is a NVIDIA Inception member and winner of the SMAU Award 2025 with its first pilot delivered with the Municipality of Tortoreto.