www.metaphoralab.it Description
Metaphora Srl, recently acquired by the cinema and audiovisual holding Orange Media Group, is a pioneer in the realm of Complementary Reality, seamlessly integrating cutting-edge technologies like Virtual, Augmented, and Mixed Reality with Artificial Intelligence to augment, not replace, the human element. Our mission is to create immersive and empowering experiences that elevate education, entertainment, and enterprise solutions to unprecedented levels of engagement and efficiency. We cater to forward-thinking organizations and individuals who are eager to harness the transformative power of digital worlds, making them a natural extension of our physical reality. Metaphora is the bridge to a future where technology complements humanity, and is mostly divided into 2 areas:
- a B2B approach for companies that want to use technology to craft some more immersive experiences among their employees (e.g. immersive training in VR, gen-AI tools education and advisory) or towards their customers (B2B2C)
- a B2C approach for the entertainment industry, in which we use our team of gen-AI and VR artists to develop independent original products for the audiovisual and branded contents.