Blaster Foundry
13

Blaster Foundry

We make videogames

Start-up of ITA - Italian Trade Agency

ITA - Italian Trade Agency

Start-up

www.blasterfoundry.com
francesco@blasterfoundry.com

Via Ulisse,  26
ACI CATENA  (CT) — 95022 — Italia
Phone 3921357931

Description

We are a video game development studio specialized in creating branded video games with the aim of increasing audience engagement and attention.



Nintendo created Super Mario to entertain millions of people, we create video games by inserting the brand image and with the aim of supporting marketing strategies such as lead generation or HR objectives such as employees engagement.



We worked with top companies as Alpitour, Var Group, Sisal Italy, Technogym, P&G, NH Hotels and many more, with the milestone to engage their audience for loyalty program activities or for employees engagement.



Actually we are focusing on retail e-commerce with our unit "Play2Claim" to increase lead generation and revenue through our fast mini games like the wheel of fortune where one our customer (Profumerie Griffe) collected more than 1.6k new email and +300 item sold, with a 1000% of ROI.



Sounds good?



Contact Francesco Fichera or Gloria Carpino for more information.


Our products

Advergame, edugame & braded-game

Advergame, edugame & braded-game

More and more users are meeting online for entertainment, work and shopping purposes and it is important to create a connection in the most engaging way for them. The video game captures the attention of users and projects it towards the specific themes that the brand wants to administer, whether they are recreational activities or wanting to digitize their sustainability report. All our video games are developed in web format, so that they are easy to integrate into apps or websites and combine entertainment with the promotion of a brand or product.

Play2Claim: e-commerce games

Play2Claim: e-commerce games

Play2Claim is our vertical unit on the e-commerce world and with which we aim, through gamification, to increase lead generation and product sales. We have already validated our offer with Profumerie Griffe, a brand that combines 20 stores with the e-commerce platform on Shopify and in which we installed a wheel of fortune to offer a special 5% discount to those who provided their email. In 6 months and without supporting communication, the activity produced +2200 unique emails and +300 sales for a total of 1000% ROI. We have 5 different types of video games in addition to the wheel of fortune and we believe that this solution is particularly effective for retail e-commerce that have a minimum of 50k visits (not unique) per month.