Open Back

Open Back

Recentemente a Smau Milano 2015

di Welcome

Descrizione

The OpenBack™ library can instantly be added to any mobile app to radically increase retention and monthly active users; +65% for some apps. Even working when the app is closed, OpenBack™ lets apps message users only at an appropriate time based on local device information and context - boosting app opens while not spamming users, keeping them happy. The problem is huge as 87% of mobile apps are never opened again a month after install – yet apps today just blast out push notifications to user segments from servers, which makes no sense. The future must use local phone information to decide the right time - OpenBack™ lets any app do that today with just a few clicks.