From Hype to Impact: Proving the Value of Open Innovation
Sommario workshop
Open innovation has moved beyond the buzzword stage — today it is a strategic necessity.
Demonstrating its true value is essential to secure long-term commitment and strengthen the role of innovation within organizations. How can companies ensure accountability in their Open Innovation efforts? Which frameworks and metrics best capture both tangible and intangible impact? And what real-world examples show the path from enthusiasm to evidence?
With the right metrics and transparency, openness can be transformed into a measurable driver of growth.
Opening:
Pierantonio Macola, President SMAU
Lorenzo Galanti, General Director ITA-Italian Trade Agency
Round table:
Federica Santini, President Trenord
Emanuela Trentin, CEO Veolia Italia
Moderator: Andrea Frollà, Giornalista La Repubblica
The event will be live streamed on this page.
In collaboration with:
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